Let our Targeting Solutions help you pinpoint your potential customers so that the right people HEAR your message.

DataSource
Gain access to a comprehensive database of 80,000 individuals who responded to the SingPost Lifestyle Survey. Covering lifestyle questions ranging from hobbies and interests, travel, finance, and IT usage, this database is excellent in helping you build a list of prospects that match your direct marketing offer.

TargetSource
Choose from a database of over 2.4 million names and addresses segmented by age, gender, household type/value and profession. The merit of this list lies in its property related information.

HomeDirect
This list lets you target every single household and commercial unit in Singapore via addressed letterbox drops. Additional information on ethnic group and whether a household has elderly, preschoolers, maids or pets is also available for 80,000 addresses. This allows you to add a little more personalization with a DM piece which reads "Dear Mom & Dad" etc.

AdMail
Unaddressed mail is an economical and accurate way to reach new customers without the need for addresses. Targetting can be done via postal code, location boundaries, and property type. SingPost's proprietary geo-mapping tools also allow you to target units within a specified radius.